Actually opposition to animal testing has been rising among the public. That’s especially true of the younger generation, those 29 years and younger, according to recent polls. I think this is because more of these people have grown up with pets than ever before, so the attachment to animals is stronger. When Hurricane Katrina hit, 44% of people who didn’t evacuate said they stayed because of their pets. When this generation grows up to become judges and scientists and politicians, this view of animals as more than property is probably going to be enshrined in more policies and practices.
"But the green beam of light really is a laser. Shot from the 3.5-meter telescope at Apache Point Observatory in southern New Mexico, the beam’s path is revealed as Earth’s atmosphere scatters some of the intense laser light. The laser’s target is the Apollo 15 retroreflector, left on the Moon by the astronauts in 1971. By determining the light travel time delay of the returning laser pulse, the experimental team from UC San Diego is able to measure the Earth-Moon distance to millimeter precision and provide a test of General Relativity, Einstein’s theory of gravity." (via APOD: 2014 April 18 - Red Moon, Green Beam)

"But the green beam of light really is a laser. Shot from the 3.5-meter telescope at Apache Point Observatory in southern New Mexico, the beam’s path is revealed as Earth’s atmosphere scatters some of the intense laser light. The laser’s target is the Apollo 15 retroreflector, left on the Moon by the astronauts in 1971. By determining the light travel time delay of the returning laser pulse, the experimental team from UC San Diego is able to measure the Earth-Moon distance to millimeter precision and provide a test of General Relativity, Einstein’s theory of gravity." (via APOD: 2014 April 18 - Red Moon, Green Beam)

Google provided a forecast and the forecast and the model underlying it was unequivocably debunked. What a novelty for the social sciences! Of course big data isn’t alone in having constantly updating forecasts that can be tested against reality, but the focus on forecasting and constantly updating data is one of the advantages it has over many other areas of the social sciences. Yes, google made a model and it was falsified. But keep in mind the famous claim John Ioniaddes that most published research findings are false. Maybe it is most, or maybe it’s only half or a quarter. But with big data if a large percent of your findings are false you find out sooner rather than later.